Keeping up with SEO and Social Media: March Roundup

In the wake of last month’s shift in the placement of Google’s desktop ads, much has been written about the fallout as it relates to PPC (Pay-Per-Click). The early results are in, and so far it appears the change hasn’t been as dramatic as initially expected. While a reduction in inventory has led to rising first-page minimum bids, CPC (Cost-Per-Click) remains largely the same.

Keeping up with SEO and Social Media: August Roundup

August was another busy month in the world of SEO, social media, and Internet marketing. Google updated the way their local search results display, downgrading the 7-pack to a 3-pack as part of a redesign seeking to better optimize results for a mobile user interface.

KEEPING UP WITH SEO AND SOCIAL MEDIA: AUGUST ROUNDUP

It seems the more people write about Search Engine Optimization (SEO) the more misconceptions and confusion there is surrounding the subject. This was highlighted in August as multiple respected SEO blogs and marketers chimed in with posts looking to dispel some of the most common SEO myths, clarify how to use social media properly, and […]

Keeping up with SEO and Social Media: June Roundup

Keeping up with your daily tasks can be tiring enough. That’s why staying on top of the latest social media trends, Google algorithm updates, and content marketing strategies often ends up being one of those things that gets pushed to the backburner. Fortunately, we’ve done some of the heavy lifting for you and assembled a […]

First Steps Toward a Law Firm Social Networking Policy

Earn one hour of general MCLE credit by reading the article and answering the questions here. Mail your answers with a check for $20 to the address on the answer form. You will receive the correct answers with explanations and an MCLE certificate within two weeks.  The Alameda County Bar Association has been approved by […]