Keeping Up With SEO and Social Media: A Quick Year in Review
2016 was the year of mobile search. Back in April Google made waves by updating their algorithm to include “mobile-friendliness” as a ranking signal. The update was hyperbolically dubbed Mobilegeddon, as webmasters scrambled to ensure their sites fell within Google’s definition of mobile-friendly.
KEEPING UP WITH SEO AND SOCIAL MEDIA: NOVEMBER ROUNDUP
With the year winding down, it’s time to determine if 2015’s SEO best practices will carry over into 2016. Although the search landscape is always changing, many of today’s core elements for successful online marketing campaigns should continue to be relevant well into the future.
Keeping up with SEO and Social Media: October Roundup
Although local ranking factors should definitely be at the forefront of your online marketing strategy, there were plenty of other great articles published this past month to help solidify your firm’s place in the search engines. Here’s what you might have missed during the month of October:
Keeping up with SEO and Social Media: September Roundup
Following last month’s Google update that reduced the local 7-pack to just 3, September featured a number of articles addressing what the new Google local search display means for small and midsize businesses. The bottom line seems to be that organic rankings will be more competitive than ever and some firms may need to add additional advertising in order to compensate for the inevitable decrease in phone calls.
Keeping up with SEO and Social Media: August Roundup
August was another busy month in the world of SEO, social media, and Internet marketing. Google updated the way their local search results display, downgrading the 7-pack to a 3-pack as part of a redesign seeking to better optimize results for a mobile user interface.